We are husband and wife team Jonathan and Ashton Rose and the founders of Aurora Pets.
The inspiration behind Aurora Pets came from our French bulldog Yianni. He gives us absolute unconditional love, laughs and we want to give him the best of everything. We know the importance for us and you of buying products made with high uncompromised quality, designed with style in mind and most importantly for function.
Utilising extremely successful careers in distributing luxury products internationally to high end retailers and customer management background we wanted to create a website where you could not only source the best designers and brands in the world for your pet but also only the very best experience for you.
One of our aims is to ensure that we do our part in helping to sustain the planet. We achieve this by ensuring that all of our postage packaging does not contain any plastic and is 100% recyclable.
We also strive to be a part of the brands which are contributing to improving the lives of unfortunate dogs. We are proud to say that several of the brands we work with, work closely with charities by providing products and/or donating a percentage of their sales to support their causes.
Our passion for fashion drives us to find sophisticated, luxury brands from different parts of the world and offer them to you in one place. We understand that you and your dog’s deserve only the best and we are here to provide you that service.
As well as offering you and your dog the finest products we wanted to write blogs on Raw feeding, places to walk and style and trends for your dog.
We switched Yianni’s diet to Raw feeding following skin irritations that he was suffering from and we have never looked back! A change in diet and the use of top quality products has meant that Yianni no longer has the problem with his skin. While looking into this way of feeding we were faced with a wealth of information – not a bad problem to have when making a decision for your dog. We did not make the decision lightly and know that this isn’t the route everyone but we wanted to offer the knowledge we have gathered along the way, for people to read and use if they are thinking about making the switch.
Out & About
Walking Yianni is one of our favourite things to do! Other than eating, Yianni is never happier than when we are out walking. So we wanted to share our walks and feature various locations and ideas for you to experience with your dog. The video content we create is to offer you another visual of the area and the fun that is there to be had!
Style & Trends
We feature various interviews with our brands and some of the most stylish dogs and owners, we will be visiting fashion shows and weeks to bring you the latest in style and trends for you and your pet.
Our Chief of Testing (Yianni)
Yianni is the friendliest, most loving little dog. He absolutely loves other dogs and people and his second best thing to do (first being eating) is to run around with the fur friends he meets on walks. Because we know how important quality, design and products enduring day to day life is, Yianni gladly takes his testing role seriously so we can ensure 100% confidence in your purchases.
What is Aurora’s philosophy? To bring you and your dog the experience you deserve!